About government and state-affiliated media account labels on Twitter
China blocks access to Twitter for regular users. We believe that people benefit from additional context when interacting with Chinese government and state-affiliated accounts.
Labels on state-affiliated media accounts provide additional context about accounts that are controlled by certain official representatives of governments, state-affiliated media entities and individuals closely associated with those entities.
The label appears on the profile page of the relevant Twitter account and on the Tweets sent by and shared from these accounts. Labels contain information about the country the account is affiliated with and whether it is operated by a government representative or state-affiliated media entity.
Additionally, these labels include a small icon of a flag to signal the account’s status as a government account and of a podium for state-affiliated media.
Which accounts currently have a label?
Currently, labels appear on relevant Twitter accounts from the five countries that comprise the permanent membership of the UN Security Council (China, France, Russia, the United Kingdom, and the United States) that are:
- Government accounts heavily engaged in geopolitics and diplomacy
- State-affiliated media entities
- Individuals, such as editors or high-profile journalists, associated with state-affiliated media entities
This policy will be expanded to include additional countries in the future.
Do these labels limit functionality?
In the case of state-affiliated media entities, Twitter will not recommend or amplify accounts or their Tweets with these labels to people.